For marketers, privacy has been the pebble and customer experience is the mountain. New privacy rules have triggered changes that are cascading across the landscape of advertising and customer rela...

There are six key stages to ensuring your RFP runs as smoothly as possible. We want to ensure your process results in providing the utmost impact for your business, with a Customer Data Platform (C...

This past year has seen what is perhaps best described as the greatest tech disruption the world has ever known. Surprisingly, it was not a new technology, but a virus, that pushed all of us—from r...

Our latest report looks at how senior marketers and C-suite members can unlock data insights to better understand their customers and power better decisions. It includes: • Three key things you ...

With so much pressure to leverage data across the entire customer lifecycle, we wanted to know how companies are moving along the customer data maturity curve. Are businesses implementing a true cu...

As digital business has evolved, so too has the definition of “mission-critical, enterprise-grade” data storage. Enterprises are faced with greater digital needs and are putting more pressure on I...

As enterprises continue to undergo DX, they are looking to improve storage performance, scalability, manageability, and agility as well as IT infrastructure efficiency. This has implications for ho...

Forrester’s interviews with four Dell EMC PowerScale customers found cost savings and benefits in the following categories: storage workload optimization savings, storage management efficiencies, d...

En la era de la transformación digital (la evolución hacia modelos de negocios más centrados en los datos), las organizaciones de tecnología de la información (TI) de todos los tamaños tienen el de...

Muchas empresas están en busca de la transformación digital (DX), la adopción de modelos de negocio centrados en los datos y basados en la tecnología, para superar a la competencia. ¿El resultado? ...