Big Data
Cloud Computing
Rechenzentrum
Hardware
Personal, Finanzwesen, Marketing
Internet
IT-Management
IT-Sicherheit
Mobile
Netzwerk
Software
Klient: Treasure Data
Format: Bericht
Größe: 729 KB
Sprache: Englisch
Datum: 13.05.2022
The State of CDPs: Data Unification, Activation & Compliance
In the last two years, Customer Data Platforms (CDPs) are increasingly a hot topic in enterprise C-suites and in the top leadership ranks of corporate marketing departments. Enterprise leaders are intently eying CDPs as critical marketing technology for audience-centric, cross-platform, omnichannel marketing.