The Manufacturer's Guide: Modernize Commercial Operations

Manufacturers face persistent challenges like margin erosion, revenue leakage, and lost profits—often stemming from disconnected data and fragmented business processes. Critical information such as pricing, inventory, and customer agreements is frequently buried across multiple ERP systems, spreadsheets, or isolated tools, making it difficult to gain a complete customer view or ensure that negotiated volume commitments are met. 

Pricing strategies, discounting, and rebate programs are often managed separately or manually, leading to inconsistencies, missed opportunities, and lack of transparency. Combined with market pressures like inflation, labor shortages, and fluctuating demand, these inefficiencies make it hard for manufacturers to protect profitability and maintain optimal inventory levels. 

To address these issues, manufacturers must modernize revenue generation and capture processes by unifying customer data and business systems. Integrating automation and centralized data management enables more accurate pricing, efficient quoting, improved rebate tracking, and faster onboarding of sales teams—laying the foundation for stronger margins and sustained growth.