Client: National Oil & Lube News/Exxon Mobil
Format: Whitepaper
Size: 379 KB
Language: English
Date: 24.02.2026

HOW MOBIL 1 IS BOOSTING CUSTOMER LOYALTY

Building lasting customer relationships is one of the biggest challenges facing today’s quick lube operators, and this article explores how Mobil 1 customer loyalty strategies are helping shops stand out in a crowded market. Through its collaboration with Steer, Mobil 1 is giving shop owners new tools to strengthen quick lube customer retention while attracting premium oil change customers who value quality and long-term vehicle care. 

See how the Mobil 1 Performance+ Network and Steer shop marketing software combine trusted products with auto shop customer retention software to increase car count, ticket averages and repeat visits. From automated customer communication to rebates tied to Mobil 1 oil changes, the partnership offers a practical path to stronger retention and revenue growth.

Read the full article to learn how this collaboration is reshaping customer loyalty and helping shops turn everyday oil changes into long-term relationships. 
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